Baker Tilly Virchow Krause, LLP (Baker Tilly) is a nationally recognized, full-service accounting and advisory firm whose specialized professionals connect with clients and their businesses through refreshing candor and clear industry insight. With approximately 2,700 employees across the United States, Baker Tilly is ranked as one of the 15 largest accounting and advisory firms in the country. Headquartered in Chicago, Baker Tilly is an independent member of Baker Tilly International, a worldwide network of independent accounting and business advisory firms in 147 territories, with over 33,000 professionals. The combined worldwide revenue of independent member firms is $3.4 billion.
This Marketing Manager position will develop and implement strategic marketing plans for the Government Contracting Advisory Services and Forensic Litigation and Valuation Services consulting practices in alignment with the teams’ business plans. Work closely with partners, team leaders, marketing colleagues, and others to conduct research, develop plans, and implement strategies. Plan and implement a wide range of marketing tactics and initiatives, including demand generation through multi-channel campaigns, sponsorships, events, speaking engagements, thought leadership content, webinars, e-mail marketing, presentations, advertising, and press releases; develop and maintain effective sales collateral and practice-specific content. This is a hands-on, proactive role in planning, managing, executing, analyzing, and reporting on marketing activities for these consulting practices.
It’s an exciting time to join Baker Tilly!
Proactively develop and implement strategic marketing plans in alignment with the overall firm-wide marketing plan and respective industry, service line, or local office business plans.
Conduct research and market intelligence
Manage staff, as assigned
Maintain and expand knowledge base in area of expertise
Perform other responsibilities as assigned